Sustainable Strategy 2.0: The Business Case for Green Leasing

By Rich Tesler, MBA, CFA 2010 EDF Climate Corps fellow at SunGard Data Systems Inc., MA candidate at Steinhardt, New York Universit,. Member of Net Impact

As I wrote in my last post, I have been hired as an EDF Climate Corps fellow at SunGard Data Systems, Inc. for the summer. While my fellowship is primarily focused on identifying, analyzing and recommending energy efficiency projects at my host company, as a member of the sustainability team I have also been working on other, more strategic projects.  One of the projects that I am involved in is creating a primer for our finance and facility managers outlining the business case for green leasing.

SunGard’s global real estate portfolio covers approximately 8.2 million square feet in over 300 facilities, an estimated 95% of which is leased. Every year, multiple transactions including lease renewals, relocations and consolidations offer a window of opportunity for improving operating costs and performance at low to no marginal cost. In addition to the many traditional strategies employed to capitalize on the real estate decision opportunity, integrating sustainability considerations and sustainability personnel into the site selection, RFP and lease negotiation processes is increasingly becoming an industry best practice, and typically leads to cost and performance benefits.

Three Primary Benefits of Green Leasing

1. Increase Profitability

 

  • An efficient, high performance building will generally have lower operating costs than a similar average building. Efficient use of energy and water and proper waste management lower the operating costs of the overall building, and the savings can be passed on to the tenants.  According to McGraw Hill Construction, the operating costs of green buildings are 13.6% lower than non green buildings.
  • Establishing clear expectations in the lease regarding green initiatives will lead to a stronger tenant/owner relationship.
  • The right agreements can help to break down the split incentive barriers that have historically kept attractive energy efficiency projects from moving forward. For example, Johnson & Johnson’s energy efficiency project portfolio has returned 18.8% from 2005-2010. The chart below produced by The American Council for an Energy Efficient Economy’s (ACEEE) research indicates energy efficiency returns can exceed 20% with low risk.

 

 

2. Reduce Liability

3. Enhance Brand

  • Companies are seeing an increasing number of customer requests for information about sustainability efforts.  A buyer for over 60,000 suppliers, Walmart has been a visible example of this trend.
  • Existing and potential employees are increasingly emphasizing the “green” features of their office in choosing employers, impacting companies’ ability to attract and retain talent. According to the Green Lifestyle Survey, 47% of the total respondents indicated that a commitment to green/environmental issues were moderately or very important when choosing an employer.
  • Investors are using environmental criteria in investment decisions as the benefits become clearer.  For example, emissions information is now available through investment information services such as Bloomberg, and according to the most recent data from the Social Investment Forum, Socially Responsible Investing (SRI) assets in socially screened mutual funds are north of $200 billion.        

As I discussed above, there are important benefits to integrating sustainability into the lease process.  Some of these benefits may lead to energy efficiency and some may lead to broader sustainability goals.  I have heard tell of Sustainability 2.0, which is typically in reference to a holistic sustainability strategy and includes the revenue opportunities associated with sustainability.  While I am not a fan of the moniker, it resonates with my long term sensibilities.  While identifying savings opportunities for my host company has been rewarding, supporting the bigger picture by developing sustainability strategy is frankly, more sustainable.

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3 comments

  • I try hard to get rid of my rubbish sensibly but it's often depressing when I observe what many other countries are doing to this beautiful planet!

  • Jonathan Gill | 4 years ago

    Good stuff, but please don't overlook employee productivity increases of up to 16% which may financially outweigh each of your benefits listed. Please contact me to discuss the model we are using for our green building.

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