The job of a CEO has always been challenging. Today it is tougher than ever, because the pressure to deliver rising valuations and ROI is matched by a new set of demands as investors, customers, employees and other business leaders call for profits to be balanced with social purpose.
After 20,000 of Google’s employees staged a walkout last November, the company overhauled its sexual harassment policies. Amazon was pulled into the spotlight late last year, when employees leveraged their stock options to submit petitions asking the company to create a plan to reduce its dependence on fossil fuels. And when high school survivors of the Parkland massacre helped make gun control a subject of national debate, Kroger, Walmart, Dick’s Sporting Goods and LL Bean put new restrictions on their retail firearm sales.
As BlackRock CEO Larry Fink wrote recently in his annual letter to executives, “contentious town halls” where employees speak up for “the importance of corporate purpose” are becoming a fact of life. “This phenomenon will only grow as millennials and even younger generations occupy increasingly senior positions in business. In a recent survey by Deloitte, millennial workers were asked what the primary purpose of businesses should be – 63 percent more of them said ‘improving society’ than said ‘generating profit.’”
It’s no longer enough to post your values on the company intranet. You need to publicly and visibly put them to work.
Just last month 13 of the world’s largest oil and gas majors—including ExxonMobil, BP and Shell —came together for a new commitment to reducing a key super pollutant. Methane, the primary component of natural gas, is the second leading contributor to climate change and over 80 times more potent than carbon when leaked into the atmosphere in the short-term. What’s more surprising? The coalition’s new methane target proceeded despite an uncertain regulatory landscape in the U.S.
If you were asked five years ago “What types of companies are thinking about – and acting on –sustainability?” you would likely answer with the usual suspects: Patagonia, REI, etc. Less likely on your radar, I’d venture to guess, were players like TPG Capital, Novartis or Caterpillar. Today, companies across all sectors are re-envisioning what it means to be sustainable, and EDF Climate Corps is helping them do so.
Last week I attended my 7th EDF Climate Corps training – the annual kick-off to the summer fellowship. I left the reception with the feeling that this year would be different than previous; partly due to my new role as manager of the program, but more so from the conversations I had with this year’s cohort of 115 EDF Climate Corps fellows. There was a shared feeling that the mindset around corporate sustainability has changed from a nice-to-have to a must-have. And it was inspiring to hear how this group of determined, talented individuals plans on helping some of our country’s largest businesses meet and strengthen their climate goals.
It’s inspiring people like these – coupled with the broader trends at play – which give me so much confidence in the EDF Climate Corps model to help more companies tackle larger, more impactful and more innovative energy-related projects. Here’s why: