You’ve set your sustainability goals. Now what?

I’ve never run a marathon, but I imagine it would be a very praise-worthy experience.

First, you sign up, feeling that initial rush of “wow, I’m actually doing this” adrenaline. That's followed by everyone's favorite part: telling people. You’re instantly flooded with responses like “Good for you!” and “You’re such an inspiration!”. But then, the glory starts to fade and you realize it’s time for the hard work. Months of training, time and dedication (and probably pain) are needed before you can cross the finish line.

We’re seeing a similar process happening in corporate sustainability around setting climate goals. It’s inspiring work to see companies set targets. Take for example evian, which announced its ambition to be Carbon Neutral globally by 2020 during the Paris Climate Summit in 2015.

But getting kudos for setting a goal is just the beginning. The rest of the story, often the most important and tricky step is figuring out those middle miles – determining how exactly these goals can be met. As consumers, it’s the hard work being done to deliver on a goal that we should be celebrating even more.

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4 Reasons Companies from BP America to Unilever are Thanking Rep. Curbelo for Leadership on Climate

For the first time since 2010, a Republican has introduced a climate bill. Business leaders are welcoming its market-based approach to fighting climate change.

Yesterday, 34 U.S. businesses sent a public letter thanking Rep. Carlos Curbelo (R-FL 26thDistrict) for introducing the MARKET CHOICE Act (H.R. 6463), a bill to fund infrastructure investment while cutting climate pollution. Companies that signed the letter include BP America, Campbell Soup Company, The Dow Chemical Company, DuPont, General Motors, Ingersoll Rand, Lyft, Inc., IKEA North America Services, LLC, National Grid, PG&E Corporation and Shell. The Sustainable Food Policy Alliance, which includes Danone, Mars, Nestle USA and Unilever also sent its own letter of support.

Why are these companies publicly thanking Rep. Curbelo and his cosponsors? Here are four takeaways for companies of all sizes.

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Business leadership on climate and clean energy is blooming this spring

The momentum driving companies to cut carbon emissions shows no signs of slowing down, despite the lack of leadership from Washington, D.C.:

Most important, businesses increasingly see public policy as critical to achieving their climate and clean energy goals. Last month, leading companies including Apple, Google, Mars, Danone, Nestle, Unilever and American Eagle Outfitters filed comments with the Environmental Protection Agency (EPA), opposing repeal of the Clean Power Plan and affirming their support for policies that drive down emissions and increase access to renewable energy.

Here are three key takeaways from these developments.

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