How an Indonesian coconut plantation inspired Mars’ “aha moment” on sustainability

At Environmental Defense Fund, we believe that environmental progress and economic growth can and must go hand in hand. EDF+Business works with leading companies and investors to raise the bar for corporate sustainability leadership by setting aggressive, science-based goals; collaborating for scale across industries and global supply chains; publicly supporting smart environmental safeguards; and, accelerating environmental innovation.

This is the seventh in a series of interviews exploring trends in sustainability leadership as part of our effort to pave the way to a thriving economy and a healthy environment.

You likely know Mars as the company behind leading brands like M&M’s®, PEDIGREE® pet food, and UNCLE BEN’S® rice. For those of us in the field of corporate social responsibility, Mars is also well-known for its environmental leadership.

Mars’ Sustainable in a Generation plan lays out the company’s commitment to procure 100 percent renewable energy, reduce 100 percent of greenhouse gas emissions from its direct operations by 2040, and reduce indirect emissions throughout the value chain by one-third by 2030 – and two-thirds by 2050.

As Mars’ chairman Stephen Badger wrote in a Washington Post editorial last year, the company’s carbon footprint is the size of a small country. The company’s goals are therefore nothing short of ambitious.

But if anyone can help the company meet those targets, it is chief procurement and sustainability officer Barry Parkin, who believes that big goals drive big innovation.

I recently spoke with Barry about how Mars plans to tackle its climate goals, how being a family-owned business shapes its approach to sustainability, and how his time on the British Olympic sailing team influences his day-to-day job. Here’s an edited transcript of our conversation.

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