A recent study from UPS and GreenBiz revealed that 95 percent of surveyed companies recognize the effect that urbanization – particularly air quality and traffic congestion – will have on business growth and sustainability.
Why? Because poor air quality costs the global economy $225 billion every year in lost labor income, according to the World Bank. Air quality also worsens with congestion, which will likely increase as 2.5 billion more people are expected to live in urban areas by 2050.
It’s no surprise then that less than half of the UPS/GreenBiz study participants feel prepared to address these challenges.
The good news is that cities and businesses can turn their anxiety into action by embracing and utilizing disruptive mobile sensor technologies that collect air quality data.