Green Freight Journey Assessment Survey: Step Four

Declare a Goal

Leaders have a critical role to play in this process as well: they create long-term improvement goals for their company's key metrics. This enables them to focus day-to-day on continuous improvement. Companies set themselves up for long-term success by declaring a goal. To do this, companies need to assess long-term opportunities, focus on continuous-improvement, choose an actionable timeframe, and set measurable targets.

Does your organization forecast impacts on green freight KPIs when considering future network improvements?

Does your organization benchmark its sustainability related logistics practices and/or performance?

Do you have a goal to:

  • Reduce greenhouse gas emissions.
  • Replace older diesel equipment to reduce air toxics such as particulate matter and nitrogen oxides
  • Increase fuel-efficiency
  • Increase the use of alternative fuels

If you answered "Yes" to the Goals question, does your goal have a defined end date?

If you answered "Yes" to the Goals question, does your goal have a KPI-defined end target?

If you answered "Yes" to the Goals question, do you publicly report progress towards meeting your goal?

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