JLL – Manjulika Rathi – 2024

Summary

Manjulika assessed the impact of WAIRE Program (Rule 2305) on complying and non-complying clients of JLL in Southern California.

Goals

Rule 2305 by the South Coast Air Quality Management District (SCAQMD) provides the Warehouse Actions and Investment for Emissions Reductions (WAIRE) program in Southern California. The program mandates warehouse operators to undertake emission-reducing activities from the trucks visiting the warehouse. To understand the impacts of this program, JLL enlisted Manjulika Rathi to understand the impacts of compliance obligations for industrial real-estate owners and operators in the SCAQMD jurisdiction.

Solutions

Manjulika approached the project using a comprehensive three-part process:

Regulatory understanding: She first delved deep into the regulation to understand the intricacies and how this stacks up against other regulations in California (example, Advanced Clean Fleet Regulation). This helped in identifying the unique aspects and potential overlaps.

Impact analysis: Manjulika then analyzed the impact within the SCAQMD territory. This includes assessing the effects on properties and technical and financial feasibility of potential actions to reduce emissions. Additionally, she evaluated the broader implications if this Rule were to be scaled up and adopted in other states across the U.S.

Market opportunity identification: Manjulika identified sustainability services opportunities for JLL by identifying potential clients and projects.

Potential Impact

Manjulika provided JLL with a roadmap to capitalize on the regulation by identifying potential clients needing sustainable solutions for compliance. This roadmap outlines strategic opportunities, positioning JLL to offer targeted compliance solutions and capture new business in the sustainable real estate market.